Lancome’s Juicy Tubes are a beauty classic, and their new jelly-like gloss, called Juicy Gelee, looks good enough to eat. The dinky little pots contain brightly coloured gel designed to make your lips ultra shiny and mega tasty. Eating them is certainly a recurrent theme in the advertising, which describes them as syrupy and irresistible, and they come in flavours (rather than colours!) such as orangeade and lemon cola. You can get a taste for £14 a pop.