If you want to be blonde, but not brassy, I have it on good authority from a not-at-all-natural-blonde that L'Oreal Elvive Illuminating Masque (£5.99) leaves their hair golden, soft, shiny and better looking than before they slapped a bit of this on it. So much so, that they rushed to tell me about it and insisted I touch their renewed and a-whole-lot-more-moisturised hair. And I have to agree, their rough and dry ends feel and look smoother, and their heavily colour treated hair felt softer and silkier than my not-dyed-half-as-often mane.
A word from the wise though - this stuff is green when you put it on, so try not to be scared - you are supposed to apply using gloves, but our tester didn't and she hasn't been transformed into the incredible hulk yet.
Five more conditioners for coloured hair | Aveda Colour Conditioner made our top 50 beauty products of 2006
