Handy for printing out and showing to penny pinching husbands, parents and boyfriends...
1. You resisted eating a donut at lunch, so a new eye shadow is an obvious non-food reward.
2. You've just bought a three-tier make up case, and it really would be a shame if you couldn't fill it to the brim.
3. Because what would be the point of buying that new pair of shoes if you didn't have a nail polish to match? Hmm...
4. For hygiene reasons. Mascara only lasts three months, so it's always nearly time for a new one. (And the reason you're keeping the old one is for emergencies.)
5. Your quest for the perfect lip gloss is a life long dedication. Therefore you need to test as many varieties as physically possible.
6. Because you can feel it in your bones that this is the fake tan that will finally turn you into a Gisele-like bronzed goddess.
7. This new blusher really could help you get that promotion. You read once that employers look for signs of healthiness in their employees.
8. Now that it's almost summer, it's imperative you replace everything in your make up bag with versions that contain SPF. After all, make up will never be as much fun if you have wrinkles.
9. Because you're having a bad hair day - you need something to help detract from your frizzy mop.
10. And if all else fails. Because you want to, and ain't nobody gonna stand in your way.
Get tempted by all those new products! | Five worst beauty gadgets ever
