Only Monday was I bemoaning Max Factor for not bringing their new look to the UK, and then I discover that Rimmel, you know, Rimmel London, have a US collection that we haven't even had a whiff of. The Rimmel Underground collection is packed with teen friendly shimmering products like Lash Bling Glitter Mascara, Stir it Up Cream Eyeshadow (with shimmer, natch) and this, the curiously familiar looking Light Beam Lipgloss. Bears a striking resemblance to Liparazzi Lip Gloss and Model Co Lip Lights, don't you think?
Related: Rimmel Full Volume Liquid Lip Colour | Rimmel Recover Foundation review


