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Cargo brings us Blu Ray make up for hi Definition looks

bluu%20ray.jpg

Over on our tech site the debate rages on about whether Blu Ray or HD DVD will win out in our over saturated market, but it seems that on the beauty side Cargo has already decided! They've launched a range of products, called the blu-ray™ Collection, which aim to counter the effect of having actresses faces magnified on TV. Now we can see them in hi def we find that the stars aren't quite as flawless as we've thought, so we need some new products to counter this!


The new products have been created by make up artists in conjunction with hi def shooting but I reckon they'd give you great coverage (if slightly heavy) for everyday use as well. We have a Gloss, Highlighter and Powder, Mattifier and Mascara to start with, all infused with the latest technology in photochromatic pigments, optical blurring, and hyaluronic spheres to give you that dewy, 'Makeup, what makeup?' look. Prices start from $59 from Sephora, and if this works we'll never get to see all the stars facial thread veins up close. Sigh.

[ via Boing Boing]

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Posted by Zara Rabinowicz on February 13, 2008 in Eye Makeup, New Products | Permalink

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Comments

I tried this line a while back and am decidedly unimpressed. Everything is mediocre: the primer is watery, the mascara is clumpy, the powder and blush are cakey and enhance wrinkles/pores respectively. Let me know if I left something out.

Posted by: MandyPandy | February 14, 2008 5:33 PM

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