Stila's Spring 2010 star - black diamond mascara

Stila black diamond.jpg

Stila's new products for Spring 2010 have been announced and among them is this curious Black Diamond Mascara. It seems at first glance the point of a "diamond mascara" would be glittery or sparkly lashes. But the formula in reality seems to mostly make use of black diamond powder to create brilliance, hardness and clarity to lengthen and adhere perfectly to lashes while maintaining a soft feel. All nice, but not why I'd pick up a "diamond" mascara for $24. Though, I will say Stila's Multi-Effect Mascara is one of my all-time favorite formulas.

What does deliver a satisfying dose of sparkle? Take a peek at more items from the Stila Spring 2010 collection after the jump.

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The Stila Jewel Eye Shadow Palette, $32, contains four shadows: Rose Quartz, light pink with silver shimmer, Amethyst, dark eggplant with champagne shimmer, Black Diamond, black with silver shimmer and Golden Topaz, champagne shimmer with silver and gold sparkle.

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Three new lip glazes: Pink Diamond, pink with pink sparkle, Amethyst, warm plum with gold sparkle and Golden Topaz, amber bronze with pink sparkle.

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