For quite some time now, eyelash enhancing serums have been gaining popularity., First there was all that fuss about the L'Oreal Serum, then we heard about Latisse from the states (FDA approved to grow lashes but not available here) and now there's RapidLash. Touted as the next big thing in eyelash lengthening products, the serum works in the same way as others of its ilk- you apply it daily to the lash line and over time the ingredients will causes your lashes to become thicker or longer.
They say that the serum will help your lashes fight aggressors which is everything from harsh eye makeup remover to ageing. The idea is that within 8 weeks your lashes will look noticeably different, and if you check out their site you can see some pretty impressive before and after pics.
However, as with everything on Kiss and Makeup, before we give it our seal of approval, we'll be testing it out ourselves. Just because they've sold a lot at the pre order stage doesn't mean it will be everything they promise, so I'll see you back here in 8 or so weeks with a full on verdict (and images!). In the mean time, let me know if you've tried it- and what you think.
£39.99 from Boots on pre order.