If I wasn't already excited about a new purple shadow for Fall '10 from NARS, I would be after seeing this beautiful image from the campaign. Francois Nars chose long-time friend Daphne Guinness to star in the ads, and they really turned out fabulous, don't you think?
Read on for more details on the products and campaign!
"I love Daphne -- she has incredible style," Nars told WWD. "She fits the image of the brand so well. She's very creative and elegant and is a chameleon. And she really loves makeup -- the whole process of it. Any makeup artist dreams of having someone like that as a muse."
She was so inspiring a shadow has been named after her.
"When I started thinking about colors that meant Daphne to me, purple felt right -- and when I tried it on her at the shoot, I immediately knew it needed to be named for her," said Nars. Guinness also wears another new shadow called Mangrove, a yellow-green color. Other new products include Douceur blush, a soft pink-brown, and Rouge Basque Lipstick, a "quintessential red" inspired by the French Basque region.
The goods will be available online in July and roll out to retailers in August, at $23 to $26.
