Are you in your early twenties? If you are, watch out - Clarins are after you: they're getting ready to launch a brand new skincare range called Daily Energizer aimed directly at your age group.
It's actually formulated for ages 18-26(ish) and the collection features five products containing four natural ingredients, Vitamin C, Turmeric, plant extract Alchemilla and Ginkgo biloba - the strapline for the range is 'My First Clarins' and it's apparently part of a bid to establish loyalty to their brand from an earlier age.
They're really going for it too - the brand is opening its first pop-up shop in London to preview the Daily Energizer products (and to help them learn more about their new audience). The temporary store will offer beauty advice, special Energizer facials and will also have a juice and cappuccino bar. They'll also be recruiting brand ambassadors from the store, so pay it a visit and maybe you could find your face on posters on the tube!
When the pop up shop closes, the line will be exclusive to Boots from May 2011 with prices starting from £10.50. So what d'you think? Will you be trying it?