We have an idea of which way today's Yay or Nay is going to go - Illamasqua have announced the launch of a collaboration with funeral directors Leverton & Sons, where they'll be offering their makeup services to your deceased loved ones, to make sure they go to their grave looking their best.
Yes - you can hire a makeup artist for your dead nana.
The Final Act of Self-Expression, as the package is called, will give you your 'last great glamourous look', with prices starting from £450.
So... a plan that not many but gothy Illamasqua could pull off, or tacky and pointless? Whatever you think, it's definitely going to get them a lot of publicity. Tell us what you think in the poll below, or leave us a comment!