Jessica_simpson_skin.jpg

Well-known Proactive shill Jessica Simpson says she's taking better care of her skin than ever during pregnancy.

Simpson tells People "My entire body is changing every single day, so I make it a point to moisturize as much as possible." Key tip for avoiding those stretch marks!

Pregnancy acne is also thing, because apparently acne is a thing during every phase of life, not just adolescence as they lead us to believe.

"I'm cleansing more in pregnancy than I ever have in my whole life," she said. "I love the BeautyMint cleanser because it has aloe in it, which keeps my skin hydrated."

BeautyMint is Jessica's new skin care Web site, which explains why she's suddenly blathering on about the topic. Basically users take a skin quiz and are then shown a selection of products tailored to their skin type. Not exactly ground breaking, but everything Simpson touches seems to turn to gold, so perhaps it will be a success!