Not only is October the official month you can start thinking about Christmas, it's also Breast Cancer Awareness Month! Yesterday we attended the lighting up of the British Museum with Estée Lauder (see below), who helped invent the Pink Ribbon 20 years ago to help raise awareness and money for research into breast cancer and have so far raised over $25 million to breast cancer research. It seems that more companies than ever are adding their assistance to the cause this year - everyone from Pearl Drops to Creme de la Mer have launched products to aid various Breast Cancer charities. Check out some of the pink products you can buy to add your support too in the gallery above.

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